All the content that we see on the internet today are optimized using SEO tools. The heart of SEO lies with the keywords that are used in an article. They are the determiners of the search engine rankings and traffic on the site. But keywords are not limited. There are hundreds and hundreds of keywords on a single topic.
The process of selection and arranging of keywords is not a very easy task. It involves a lot of calculations. And when it comes to keywords with high Keyword Difficulty, it becomes even more difficult to compete for a rank on the search results’ page.
In this article, we will get acquainted with the concept of Keyword Difficulty and how to compete for rankings using these keywords.
What is Keyword Difficulty?
Keyword Difficulty is the process of accessing the chances of a specific term to rank in Google’s organic search results. It is determined on many factors including the use of the term by other webpages, content quality, domain authority, page authority, etc.
Ways to Compete with Keywords oh High Keyword Difficulty
While it is a general perception that the greater the keyword difficulty score is, the harder it becomes to get to rank 1. However, there are a few in which you can have a better ranking even with the use of difficult keywords.
- Search for its Usage
It does not happen than just one person has selected a particular keyword. Do a research on how the keywords have been used by your competitors. After reading carefully, plan your usage of the word thoughtfully.
2. Accommodating a Mixture of Keywords
It is not essential that all the keywords you use in your article have a high keyword difficulty level. Always choose to have an amalgamation of both. This way, it will increase your rankings.
3. Structured Use of Keywords
It is very important that in the current time you use all the keywords strategically. Use the keywords in a relevant position where it would make sense. Google often has content detectors which give a report about the content quality. So, make sure your keyword fits your context.
4. Links from other Websites
Another way to improve your rankings despite high difficulty keywords in your content is to get as many as links from other websites. The number of links you get on your page will automatically increase your ranking on the page.
Equip Yourselves with World-class SEO Services
SEO is a very important part of your content and it certainly cannot be taken lightly. That is why you should always trust the best. Guru Web Developers is a company providing professional SEO services in Gurgaon. The firm is extremely well known and has a very good user base.
The company is committed to the mission of providing people with professional SEO services in Gurgaon at affordable rates. The company also provides online digital assistance to many websites. Guru Webb Developers have been in the business for quite some time and are an excellent choice for all the aspiring web content developers. They are the best SEO services company in Gurgaon.